Customary Prints

Custom logo design for a digital download shop
Customary Prints Digital Store Logo

Project Details

Customary Prints is a digital download design store that exists primarily on Etsy. customaryprints.etsy.com

Required Skills To Complete

Technical Skills Required for Designing a Custom Logo from Scratch

1. Graphic Design Fundamentals

  • Color Theory: Understanding how to effectively use color to convey emotion and meaning.
  • Typography: Knowledge about font types, sizes, and spacing to ensure readability and aesthetic appeal.
  • Composition: Ability to arrange elements harmoniously and with a clear focal point.

2. Proficiency in Design Software

  • Adobe Illustrator: For creating vector graphics which are scalable without losing quality.
  • Adobe Photoshop: For editing and refining images and graphics.
  • Other Graphic Design Tools: Such as CorelDraw, Sketch, or free online platforms like Canva.

3. Creativity and Conceptualization

  • Idea Generation: Ability to brainstorm and come up with unique and effective logo concepts.
  • Sketching: Drafting initial logo ideas on paper or digitally before finalizing the design.

4. Branding Knowledge

  • Brand Identity: Understanding the brand’s values, target audience, and message to be conveyed through the logo.
  • Market Research: Awareness of industry trends and competitor logos to create a distinct design.

5. Attention to Detail

  • Consistency: Ensuring uniformity in shapes, sizes, and spaces for a polished look.
  • Alignment and Balance: Keeping elements symmetrical and well-proportioned.

6. Technical Drawing and Illustration

  • Vector Graphics: Creating logos that are scalable to any size without losing quality.
  • Iconography: Designing or choosing icons that align with the brand message.

7. User Experience (UX) and User Interface (UI) Design

  • Versatility: Ensuring the logo is adaptable across various platforms and mediums.
  • Responsiveness: Making sure the logo maintains its quality and clarity on digital platforms of all sizes.

8. Communication Skills

  • Client Interaction: Understanding client requirements and explaining design choices.
  • Feedback Implementation: Making necessary adjustments based on client or peer feedback.

9. Knowledge of Legal and Ethical Guidelines

  • Copyright Laws: Ensuring the logo doesn’t infringe on existing designs.
  • Ethical Design: Adhering to moral and ethical principles in design.

10. File Management

  • Format Knowledge: Understanding various file formats (JPEG, PNG, SVG) and when to use them.
  • Organizing Files: Keeping files and layers neatly organized for future edits.
Project Brief

Customary Prints focuses on creating useful print at home forms and sheets to help people in their everyday lives.